Young India Network for Good Health

Officer in charge Mr.Nagender Singh Bisth of Jawahar BalBhawan Mandi village conducted on a brief orientation for children attending Radio club on drug /alcohol prevention .Mr.Bisth is also a established curator talked about  how to prepare alcohol prevention  materiel by using stories,colours and Kolaj work. Balbhawan Mandi and Nada India has set up a permanent exhibition on alcohol and drug prevention for children at Mandi village.  The creative materiel produced during these competitions and workshops were used in the exhibition. Mr.Suneel Vatsyayan of Nada India along with Mr.Sanjeev ,Mr.Narender of Balbhawan ,Mr.Chandan and Punit from IGNOU were also present on this occasion.    

Maharashtra consumes around 30% of the total alcohol consumed in India and about 60% of wine produced locally. This is what an industry specific analysis of the Associated Chambers of Commerce and Industry of India (ASSOCHAM) shows. As per survey, India produces around 12 million litres of liquor a year. Maharashtra is ranked as one of India's leading states for liquor production and is India's major beer consuming centre. Besides, the state has around 16 liquor outlets per one lakh population and the per capita liquor consumption is at five cartons per 46 people. Kerala and Punjab are leading liquor consuming states in India with Kerala alone accounting for 16% (per capita highest consumption in the country) and Punjab accounting for 14% of all the liquor consumption. Andhra Pradesh, Haryana, Himachal Pradesh, Karnataka, Rajasthan, Tamil Nadu and West Bengal are the leading liquor consuming states in that order, accounting for 40% of all the liquor consumed in India. As per

.. ..You may be keeping strict checks in the house to ensure that your child does not consume alcohol, but restaurants, pubs and bars in the city have poor checks to ensure that all their customers are above the legal age for drinking.....

Rising consumerism poses challenges Email Share on Twitter Share on Facebook “I deserve to be different from others . I belong to the new consuming class  because I worked for it. I earned it .  This is a better way to prove my social mobility by having a right (still limited right as per income ) to consume,” says Anil, 30 year old from  Delhi NCR Gurgoan  who working in a Multi National Company. The new class, consuming class, is found among the traditional middle class in India, especially in metropolitan cities.  This is really a market driven new identity  which is built on a happy or unhappy past. People would like to keep this consuming class identity as a sign of success. In a recent  Hindustan Times news paper  article with the headline “The many classes  in the middle” the  writer Rama Bijapurkar  talks about a new class among the middle class, whose essential qualification is  discontented consumerism or so to say  aspiring consumerism – ready to consume above a threshold